Pelo ya BMW Group

Pelo is the Sotho word for Heart.

Translated: The Heart of BMW GROUP.

The main objective of Pelo ya BMW Group is to provide a unified platform for all social responsibility activities done by BMW Group SA and it’s associates, the Retailer network and BMW Group customers. With a main goal to amplify and increase the impact of the good deeds done by each volunteer. Look out for various initiatives you can support at your nearest BMW retailer.

A COMMITMENT TO OUR COMMUNITIES.

Born from our dedication to corporate social responsibility (CSR), Pelo Ya BMW Group is driven by sustainable change in numbers. Our Pelo Ya BMW Group initiative is more than just a campaign; it is a movement that unites our associates, retailers, and customers to make a lasting impact on the lives of others.

 

Together with our Associate Volunteer Committee (AVC), we empower our network of retailers to support local organisations. By partnering with organisations close to their communities, we ensure that every contribution makes a tangible difference. 

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